High Efficient machines have customized settings so as to protect the environment using appropriate setting for each load to consume less energy. They are becoming more and more popular, not only because they are environmentally friendly but also because you do not need as much detergent as with a common washer. This may be good for users and environment, but not good for detergent companies
In an attempt to cope with declining sales, detergent manufacturers are introducing to the market new products suitable for this new technology in an aim to keep their companies safe and collaborate with the protection of the environment and now high efficiency detergent can be found at any store.
It does not matter if you do not own a High Efficiency Washer, you can use the HE detergent with any washer and reduce the dosage taking care of the environment and of your clothes as this detergent was designed to produced less bubbles. Of course, companies say HE detergent works better using a HE washer and even recommend an exclusive brand for a determined model of washer, but it using it in an ordinary washer will not harm your machine nor your clothes and you will be able to protect the environment and save tons.